One thing decides here: whether people can look at what you have already built. Not a render from a catalogue — your own projects with photos, timelines and what the sum covered.
Every project is “before, after, how long it took, what was included”. Three of those convince more than twenty words about experience and quality.
Flat renovation, façades, roofing and country building are searched for differently. One “our services” list does not properly land in any of them.
Not a “from” with no explanation, but what makes up a square metre and what changes the sum. It is the page people read longest, and after it they call with a real question.
Directions of work, projects, how the price is calculated, about, contacts — five pages, a business-card site. If there are more than ten directions each with its own market, that is a corporate site.
The price and the timeline here are the same as on the pricing page: a niche page has no price list of its own. If you need more pages than the package holds, each extra one is charged from the open add-on list.